Usage Costs Explained

Clear, predictable, and always in your control

Your GriffinCRM subscription covers the platform, setup, and ongoing support.


Some services, like texting, calling, and email delivery are billed separately based on actual usage.

Most businesses spend only a small amount, and you can always see and control usage.

What "Usage-Based" Means

You only pay for what you use — no estimates, minimums, or unused services.

If you don’t send messages or make calls, there are no additional charges.

What Services Are Usage-Based

Some parts of GriffinCRM rely on third-party providers and mobile carriers.

These services are billed based on your activity:

  • Text messages (SMS)

  • Phone calls (inbound and outbound)

  • Marketing emails

  • Phone numbers and carrier-related services

Your base monthly price never changes — you only pay more if you use more.

What This Looks Like in Real Life

Every business uses GriffinCRM differently. Below are typical examples, not guarantees.

Light Usage

✔Appointment confirmations, reminders, and occasional

follow-ups.

✔ Generally supports a few hundred SMS messages and several

hundred emails monthly.

✔ Average usage costs fall between $5–$10 per month.

Moderate Usage

✔Used for ongoing follow-ups, reminders, and periodic re-engagement campaigns.

✔Generally supports several hundred SMS messages and a few thousand emails monthly.

✔ Average usage costs fall between $15–$30 per month.

Heavy Usage

✔ Promotional campaigns or frequent outbound messaging.

✔ Usage and cost vary based on

volume and timing.

✔ Typically $30+ per month

in usage costs.

*These examples are estimates based on typical usage and may vary depending on activity.

How You Stay in Control

You always know what’s happening, and you can adjust at any time.

  • Track usage and charges directly in your dashboard.

  • Usage charges are funded through a Stripe wallet.

  • Pause or adjust texts, emails, and campaigns at any time.

  • Your wallet reloads automatically when the balance drops below $25.

  • You’re always in control of how much outreach is sent.

  • No surprise bills. All charges are clear and visible upfront.

Required Setup & Compliance

These steps are standard and help protect your deliverability and reputation.

Some services require a one-time setup, registration, or carrier approval before they are ready to use.

Applicable fees, approval requirements, and processing timelines are determined by third-party providers

and thus are subject to change at any time.

Texting (SMS)

  • A2P registration required: $20 one-time

  • Local phone number: $1.15/month

  • Compliance registration: $3 one-time

    • Text messages:

      • $0.0075 per 160-character segment

      • $0.013 carrier fee per message

    • Optional SMS notifications: $0.0083 per message

Important

  • Texting is disabled until A2P approval

  • Messages must be sent gradually at first to avoid spam

  • Texas phone numbers are not allowed

  • Carriers control approval timing

  • Non-compliance may result in blocked or suspended messaging

Calling

  • Inbound calls: $0.018 per minute

  • Outbound calls: $0.018 per minute

  • Calls can be made from the app or desktop

  • Incoming calls forward to your personal phone

  • Business hours can be set

Email Sending

  • Marketing emails: $0.0007 per email

  • Email notifications: $0.0013 per email

  • Emails are sent from your Gmail or business email

Delivery protection

  • Emails are sent slowly at first to prevent spam issues

Why Warm-up is Required

  • Emails and texts are sent gradually to protect deliverability

  • This helps messages reach inboxes instead of spam

These steps help protect your reputation and improve message delivery.

Ready to get started — or still have questions?

Whether you’re ready to begin or just want clarity, we’re here to help you choose your next step.

Usage-based costs are pass-through fees from carriers and service providers.

GriffinCRM keeps them transparent and easy to manage.